Gianluca Ciminata, Founder & CEO"We leverage the full power of design-led approaches and the Salesforce ecosystem to deliver exceptional customer results and accelerate digital transformations"
Understanding and anticipating IoT market trends will be key for fast-moving companies eager to truly make IoT work for their organisation. Deemed as “Officina Digitale” or “digital workshop of the IoT world,” Digital on Things (DOT) supports organisations on their journey towards CRM monetisation through IoT. The company leverages the full power of design-led approaches and the Salesforce ecosystem to deliver exceptional customer results and accelerate digital transformations.
With an aim to implement IoT in a variety of sectors, DOT brings to the table a high level of industry knowledge, design thinking methodologies, and agile implementation to transform data generated from IoT for an 360 degree customer view.
“At DOT, we are committed to explore, design and orchestrate end-to-end business solutions using best-in-class AI, IoT, robotic process automation (RPA) and blockchain technologies,” says the company’s founder and CEO Gianluca Ciminata.
Powering Digital Transformation with Salesforce Ecosystem
With Salesforce as its main competence, DOT develops and implements standard and custom instruments in the Salesforce ecosystem to bring advanced functionalities and features of IoT. The company has created new “Business Apps” for the Salesforce ecosystem to accelerate the client’s digital transformation. This includes DOT’s “Audrey” retail business app, that provide a 360° view of client’s customers and their teams as well as an omnichannel picture of inventory to increase the customer experiences. These Smart Retail solutions on the Salesforce ecosystem speeds up the entry of customers into the IoT world with a new customer engagement model. DOT’s smart retail apps cater to the retail and manufacturing sectors. These applications help in streamlining a retailer’s customer onboarding processes and improve a consumer’s in-store and digital experience.
“We leverage the full power of design-led approaches and the Salesforce ecosystem to deliver exceptional customer results and accelerate digital transformations,” expresses Ciminata.
At DOT, we are committed to explore, design and orchestrate end-to-end business solutions using best-in-class AI, IoT, robotic process automation (RPA) and blockchain technologies
Retailers can communicate with their customers directly on an online forum, allowing them to offer exclusive or discounted products while being completely transparent with respect to the prices and transactions.
Similarly, DOT also offers business apps like ‘I-four’ Industrial 4.0 implemented on Salesforce platform that provides a control tower of the manufacturing supply chain with a clear vision of the productivity, energy costs, and availability. DOT’s Industry 4.0 applications on the Salesforce ecosystem present users with a digital boardroom where they can seamlessly conduct asset control and production management operations through a mobile solution, which facilitates analysis, control and decision-making. These apps allow the COO to gain insights into how the manufacturing plants are performing at any time and from anywhere. Similarly, the plant manager can get a complete and comprehensive overview of the manufacturing plan under him with easy-to-use indicators for process efficiency, quality and maintenance. At a micro level, the laser cutting manager can understand the machinery and its working inside target values and find out the impact of downtimes using DOT’s Industry 4.0 applications. “While previous industrial revolutions were led by innovations in manufacturing processes and systems, the advancements in Industry 4.0 are being driven by smart, interconnected and pervasive computing environments and we are well prepared to embrace this change,” states Ciminata.
All of these applications and digital transformation is carried out on a powerful platform—Salesforce. This is because DOT empowers clients to gain maximum benefits from the Salesforce platform, including scalability, affordability, and easy access to files on the cloud. In addition, Salesforce also fast tracks the entire process of digital transformation as it replaces the lengthy installation process and seamlessly moves all the data to the internet. “Our employees are specialised certified in this platform so they can offer customers exceptional support and customisation on the Salesforce platform,” explains Ciminata.
DOT utilises a smart, agile model to offer comprehensive IT, business and IoT prototyping services for a client to spur their digital transformation. By leveraging DOT’s DaaS-based business apps hosted on the Salesforce and Heroku platforms, Ciminata and his team empower an enterprise to completely govern the processes from conception to development. At the onset, the company explores and understands the impact of ‘digital’ on clients and identifies their core business processes as well as new requirements. Here, DOT finds out the scope for innovation and defines business KPIs to measure value. Next, the company helps in business prototyping by narrowing down a particular core business process and redesigning it based on real data. Once done, DOT converts the prototype into a live pilot project and integrate it into a business scenario. After viewing the results of the pilot project, DOT defines the digital roadmap for the next processes. In this way, DOT aims to simplify the monetisation of the IoT and helps clients move from concept to practice within a period of one month. “Our value is to innovate, create and imagine the digital transformation.
We constantly remain updated in every new technology in the market, in order to enrich the functionalities the Salesforce ecosystem offers.”
Scripting Success Stories
To further elucidate on DOT’s extensive Digital capabilities, Ciminata shares a case study, where a large optical systems manufacturer needed to digitally transform their traditional warranty management system. DOT built a B2C portal for the client, where customers could easily activate the warranty for the products they recently purchased from the optical system manufacturer. By simply uploading necessary customer information to the portal, the optical systems manufacturer was able to gather fundamental data regarding its customers. The data was also imported to the Salesforce and Heroku platforms in order to register and activate the customer’s warranties while leveraging the data to create monetary benefit.
Ciminata share a case study of Agriculture 4.0 Business apps using Dronie Hangar manage the proactive maintenance: Vigour Analysis, Plant calculation, Water leakage of the Vinery in Europe using Salesforce Heroku Platform and machine learning Google.
Another case in point is that of an Industrial company that undertook the process of renovating its communication processes both from a strategic and operating viewpoint. In addition to its preferred communication channel, i.e., conferences and industry trade fairs, the client wanted to develop a new digital ecosystem that allowed for coordinated, integrated, efficient and effective communication. The client required customer journey analysis, mapping, and implementation as well as social campaign management. DOT helped the client create an interface between the Salesforce marketing platform and the analysed touch points to gather the data in real time. At the same time, DOT enabled the Industrial company to define the 360 customer journeys and set up social campaigns to increase brand awareness and sales. With five new touch points analysed, the client could create 1.7 mn and 1.2 mn impressions in the U.S. and U.K. markets, respectively. With DOT, the client was able to significantly increase its total engagement in Europe and the U.S. Although it has only been operating since the beginning of 2018, the success stories of DOT are already gaining popularity in the market. They range from the projects in retail, fashion, pharma, to telecommunication using the best technologies platforms like Salesforce and integration platform like Mulesoft and Boomi.
DOT is helmed by Ciminata, who has about three decades of experience in digital consulting & innovation platform (Accenture, Capgemini, Salesforce). Besides, the company’s leadership has international experience in digital cloud solution services. In his efforts to lead the company, Ciminata is powered by a team of experts comprising functional and technical consultants as well as data analysts. Staying true to its virtues of diversity, customer success, and giving back to the community, DOT stands strong in the marketplace with its cutting-edge IoT experience.
“Customer success is our goal. The success of our client is our success,” states Ciminata.
The company also believes in supporting non-profit and educational organisations.
DOT plans on becoming a leader of IoT data monetisation on Salesforce platform. At the same time, DOT intends to expand in Europe to deliver best-in-class IoT services with strong collaboration in Portugal, Israel and Cameroon for the French market. DOT’s future plan involves expanding their research and development department in the U.S. by 2020 and focus on building different business apps for the fashion and retail industries and industrial 4.0.
Scripting Success Stories
To further elucidate on DOT’s extensive Digital capabilities, Ciminata shares a case study, where a large optical systems manufacturer needed to digitally transform their traditional warranty management system. DOT built a B2C portal for the client, where customers could easily activate the warranty for the products they recently purchased from the optical system manufacturer. By simply uploading necessary customer information to the portal, the optical systems manufacturer was able to gather fundamental data regarding its customers. The data was also imported to the Salesforce and Heroku platforms in order to register and activate the customer’s warranties while leveraging the data to create monetary benefit.
Ciminata share a case study of Agriculture 4.0 Business apps using Dronie Hangar manage the proactive maintenance: Vigour Analysis, Plant calculation, Water leakage of the Vinery in Europe using Salesforce Heroku Platform and machine learning Google.
Another case in point is that of an Industrial company that undertook the process of renovating its communication processes both from a strategic and operating viewpoint. In addition to its preferred communication channel, i.e., conferences and industry trade fairs, the client wanted to develop a new digital ecosystem that allowed for coordinated, integrated, efficient and effective communication. The client required customer journey analysis, mapping, and implementation as well as social campaign management. DOT helped the client create an interface between the Salesforce marketing platform and the analysed touch points to gather the data in real time. At the same time, DOT enabled the Industrial company to define the 360 customer journeys and set up social campaigns to increase brand awareness and sales. With five new touch points analysed, the client could create 1.7 mn and 1.2 mn impressions in the U.S. and U.K. markets, respectively. With DOT, the client was able to significantly increase its total engagement in Europe and the U.S. Although it has only been operating since the beginning of 2018, the success stories of DOT are already gaining popularity in the market. They range from the projects in retail, fashion, pharma, to telecommunication using the best technologies platforms like Salesforce and integration platform like Mulesoft and Boomi.
DOT is helmed by Ciminata, who has about three decades of experience in digital consulting & innovation platform (Accenture, Capgemini, Salesforce). Besides, the company’s leadership has international experience in digital cloud solution services. In his efforts to lead the company, Ciminata is powered by a team of experts comprising functional and technical consultants as well as data analysts. Staying true to its virtues of diversity, customer success, and giving back to the community, DOT stands strong in the marketplace with its cutting-edge IoT experience.
“Customer success is our goal. The success of our client is our success,” states Ciminata.
The company also believes in supporting non-profit and educational organisations.
DOT plans on becoming a leader of IoT data monetisation on Salesforce platform. At the same time, DOT intends to expand in Europe to deliver best-in-class IoT services with strong collaboration in Portugal, Israel and Cameroon for the French market. DOT’s future plan involves expanding their research and development department in the U.S. by 2020 and focus on building different business apps for the fashion and retail industries and industrial 4.0.
June 24, 2019
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